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Shure SE535 vs KZ ZS3
The Shure SE535 makes for a good, if unremarkable, Earphone for people with a $370 budget.
The KZ ZS3, however, is merely mediocre at its $13 asking price, when compared to similarly priced products, and won't satisfy the needs of most people.
In either case, we suggest that you first take a look at some other options at the $370 and $11 price points before committing to one of these - it's likely that you'll be able to find some better alternatives.
If you're still interested in learning more about the Shure SE535 and KZ ZS3, however, we wrote a summary of what we could find about them:
While the Shure SE535 wasn't able to make it to the very top of any roundups from sources that perform quality hands-on testing, it still got featured in a large number of them. The Verge, TrustedReviews, Techradar, CNET, Head-fi, and Reviewed have all deemed it worthy of a place on their respective shortlists.
As for the KZ ZS3 - Head-fi, a source that conducts reliable hands-on testing, has featured it in its KZ-ZS3 Hifi High-End 3.5mm In-Ear Earphone Headphones Earpiece Original Headset Bass Earbuds With Microphone review roundup. However, it didn't make it to any of the top spots.
We conducted an analysis of all of the review data that we could find on these two products. First, we focused on sources that tested and rated both of them, like Head-fi, and learned that they all showed a preference for the KZ ZS3.
Then we took a look at the highest review scores that these two Earphones received. We found that the Shure SE535 managed to earn a rating of 9.4 from The Verge, whereas the KZ ZS3 got its highest, 9, score from reviewers at Head-fi.
Lastly, we averaged out all of the reviews scores that we could find on these two products and compared them to other Earphones on the market. We learned that both of them performed far better than most of their competitors - the overall review average earned by Earphones being 7.3 out of 10, whereas the Shure SE535 and KZ ZS3 managed averages of 8.7 and 9.0 points, respectively.
Due to the difference in their prices, however, it's important to keep in mind that a direct Shure SE535 vs. KZ ZS3 comparison might not be entirely fair - some sources don't take value for money into account when assigning their scores and therefore have a tendency to rate more premium products better.