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Pros
Pro It's possible to get notified of only important messages
Once incoming messages are grouped into zones, it's possible to mute certain zones so that they don't show push notifications.
Pro Can automatically group incoming messages to help manage them
SquareOne allows setting up "zones" that will automatically pull incoming messages from set contacts. This allows you to focus on one group at a time. For example, a work group during work time and a friends and family group once you're home.