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Pros
Pro All-in-One suite
It has extensive built-in tools and features for all your design needs.
Pro 25000% zoom
Quick speed to zoom in and out with the mouse-wheel whilst editing.
Pro Integrated Google Fonts installer
Easily install fonts from Google Fonts repository to use in all your projects directly from the font interface.
Pro Xara's cloud integration
The new Xara Online Designer allows you to work on-the-go.
Pro Automatic backup and costumizable version control
Automatically backups your projects every few minutes and has version control, which allows you to always go back to an user-defined number of old versions of your files.
Pro Xara apps smooth integration
Smoothly switches between any Xara / most MAGIX apps like Xara 3D Maker, PhotoStory, MAGIX Video Edit, etc...
Pro Tutorials and Demos
Xara constantly publishes tutorials and always has updated demos of new features.
Pro Import from.. / Export to.. other graphical suites
You can easily import from and export to Adobe and Corel suites in their native file formats.
Pro Community friendly
Xara and MAGIX have a very close relationship with its user community.
Pro PDF-X export
Perfect PDF-X export for a better product design printing experience.
Pro Built-in Pixabay free image library
Search and download free images from Pixabay to add to your projects without ever leaving Xara Designer Pro.
Pro Plugin support
It recognizes and fully support plugins from Photoshop and others.
Cons
Con Lacks starting page size options and file creation wizard
It has a few and outdated templates for file creation and no wizard. So many times, you'll have to customize page sizes to your needs after creating a random A4 project.
Con Expensive
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