Ranked in these QuestionsQuestion Ranking
Pro Color stays with correct care
Used to be available in TONS of colors. They are currently rebranding and have only like 5 colors which doesn't work for rainbow-heads like myself.
Pro Washes out nicely
The Electric Blue and Green Ivy/Envy wash out very nicely, you can go 3 months between touch-ups.
Pro Smells amazing
Pro Very vibrant color
I use their red shade and the color that comes out of the tube is very similar to what will come out in your hair.