Click tracking and URL management service, offers private statistics and ability to use your own domain. Also has conversion tracking.
Ranked in these QuestionsQuestion Ranking
Pro Statistics are private on their free plan
goo.gl and bit.ly stats are public by default, these guys keep your click stats private.
Pro Pretty easy to use
After signing up, it's just a few button clicks to get a tracking url.
Con Limited API
While they have an API, it is somewhat limited.
Con Admin portal isn't the prettiest
Their admin portal is a bit clunky, it works but it's not going to win any design awards.