A stylish instant camera with enhanced functionality, the camera has a lot of additional features compared to other compact instant cameras. This includes automatic exposure control, multiple exposures and full flash control. All of this comes handy when taking artistic photos.
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Pro Great automatic performance
This camera's ambient light meter does a great job getting the proper exposure and shutter speed in most situations, particularly in indoor environments.
Pro Unlimited exposures on the same film
Multiple exposure mode allows you to take unlimited exposures on one film, which is rare for a camera in this price range.
Pro Affordable film
This camera uses the Fuji Instax film standard. While the images are small, measuring 2.4x1.8 inches, the film is the cheapest in the market costing around 60-80 US cents per picture. There is also a B&W film available, but is twice as expensive.
Pro Full flash control
The Automat offers full flash control, even when in automatic mode.
Pro IR remote control
The lens cover doubles as an IR remote controller for the camera.
Pro Available in a great bundle deal
Lomography offers a bundle deal for this camera. It adds several lens add-ons, coloured flash gels and a Splitzer for multiple exposures. It does not add a lot to the cost, so it makes sense to buy the bundle, unless you have the accessories already. Alternatively, the accessories (without the camera itself) can be bought as a set, separately.
Pro Comes with cards featuring photography hints
The Automat comes with "inspiration cards" with hints and tips to improve your shooting skills.
Pro Bulb mode for long exposures
The Automat has a bulb mode for long exposures, up to 30 seconds, and you can use the flash while in bulb mode.
Con Automatic mode has issues with high dynamic range pictures
This camera's automatic mode can struggle when dealing with contrasty outdoor scenes, such as dark buildings against bright skies. For what it's worth, you can correct the exposure manually to choose between capturing either the darker or the brighter areas of the scene.
Con Batteries can be hard to find
The camera is powered by CR2 type batteries that are long lasting and compact, but may be hard to find.