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4.7 star rating
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Oncrawl
All
4
Experiences
Pros
3
Cons
1
Top
Pro
Checks performance
Performance is checked as well - page load times are tracked and displayed by both speed in seconds, as well as size in kilobytes (or megabytes).
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Con
Expensive subscription
While there is a free all-inclusive 30 day trial, subscriptions start at $19/month ($12.42/month if you sign up for a year-long subscription) which is steep for developing websites. The base plan is limited to 5 websites and 10k URLs per month, but doesn't include any concurrent crawls or custom reports. Prices go up to $279/month ($232.50/month if registered for the year). See more here
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Pro
Simple graphics
OnCrawl provides data in easy to understand graphics. For each aspect of the page Oncrawl will create a graph showing how well pages on your site score. For example, if the titles are consistently too long/short you will quickly be able to see. Likewise, if descriptions are duplicated or headings aren't used to their best potential you will easily be able to tell.
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Pro
Scalable
It can crawl up to 250M URLs at 300URLs/sec.
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10
0
SEMRush
All
6
Experiences
Pros
4
Cons
2
Top
Pro
Keyword generation
With just a single seed keyword, the Keyword Magic Tool allows you to generate keywords within your niche, including long-tail keywords across specific subgroups.
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Con
Can get spendy depending on your needs
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Pro
Lots of features
More features than any of the other products here with a lot of depth.
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Con
Limited number of projects
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Pro
Gives more accurate analytics than any other tool
It also gives more updated Analytics Results.
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Pro
Reasonable free featres
While the pro-features are horribly expensive, you get reasonable amount of features in the free version.
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20
1
Ahrefs
All
7
Experiences
Pros
4
Cons
3
Top
Pro
Great comprehensive overview of backlink profile for any site
It can overview the full list of backlinks for any site.
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Top
Con
Takes time to learn all the features
Has many features to discover links, keywords and more. You will need a bit of time to get through all of it.
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Top
Pro
Great visualizations
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Con
API only in the enterprise plan
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Pro
Lets you audit complete website
With complete domain.
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Con
Not free
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Pro
Finds the most backlinks
In a test by Matthew Woodward, ahrefs found the most backlinks on his sites, beating runner up MOZ by about 9,000 links.
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Experiences
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17
1
HubSpot
All
4
Experiences
Pros
2
Cons
2
Top
Pro
Easy-to-use platform
Hubspot has a simple and straightforward platform. Hubspot's design is made to be intuitive for people with no coding ability.
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Top
Con
Annual lock-in contract
By default, the contracts are annual, but it would be preferable to have it monthly considering that they have pricey packages. We are talking about $200 per month (basic) that becomes a $2400 LOCK-IN annual contract. Having contracts by month allows you to terminate the contract earlier with lesser loss than having to pay an entire year's cost.
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Pro
Demo version available
You can try its demo version to assess your needs and budget as well as the tools functionality.
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Con
Paid technical support
It can be quite frustrating say you are already facing technical issues, and still, you need to pay their technical support to have this addressed.
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24
3
Positionly SEO Software
All
3
Experiences
Pros
3
Top
Pro
Affordable pricing
The cheapest plan starts at $5/month.
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Top
Pro
Rich features
Everything needed to manage SEO.
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Pro
Simple and user-friendly
Appropriate for beginners.
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here
2
0
mysiteperformance.com
All
3
Experiences
Pros
2
Cons
1
Top
Pro
Tracking enabled if an email is provided
Email account is used only for tracking performance, the email account is not used for anything else.
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Top
Con
The assessment is fairly low-level and does not get into too much detail
Does not get into too much detail but provides a head-to-head assessment of parameters against a competitor.
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Pro
Totally free
Fairly basic SEO assessment of a site page with a comparison to 1 competitor.
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