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The S3500 comes with a 30-setting variable wheel that allows the user to select the most optimal temperature for their hair type. It varies from 150 ºC (302 °F) to 230 ºC (446 °F) and is suitable for all hair types - those with finer hair should stick with temperatures between 150 ºC (302 °F) and 200 ºC (392 °F) and those with thicker, curlier hair should chose temperatures from 200 ºC (392° F) to 230 ºC (446 °F). See More
This straightener has long floating plates (110mm) that enable users to straighten large amounts of hair with each pass. They also provide a more even coverage, delivering smooth and consistent results. It's an ideal appliance for those with long hair that struggle with little plates. See More
This straightener is a better version of the usual ceramic straighteners, since it uses tourmaline and ionic technology within the plates and emits non-damaging infrared heat, which straightens hair gently by distributing the heat evenly. The result is frizz-free, salon-smooth hair. See More
This straightener allows for results more consistent than with other straighteners, since the floating ceramic plates heat up evenly and have a big contact surface. This means there's much hair in direct contact with the plates, at the same temperature, on each run. Ceramic plates also lock in the moisture and protect hair color, contributing to a good final result. See More