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Pros
Pro Aesthetics
Visually more appealing than your typical all-black keyboard.
Pro Solid, but compact
Achieves a solid feel without feeling heavy or bulky.
Pro Takes up little space
A small keyboard means your mouse and/or trackpad can be closer to you, while having your keyboard right in front of you.
Pro Wireless
Being wireless makes it easy to carry around in your backpack and also means less wire clutter on the desk.
Pro Very lightweight keys
The easy-click keys allow minimum effort when typing.
Pro Fully compatible with any MacBook series keyboard
You will be instantly familiar with MacBook keyboards.

Pro Tenkeyless
this keyboard is compact since it doesn't have the numpad.
Pro Works with iPad
This keyboard can be used with iPads.
Cons
Con Uncomfortable typing experience
Like the other Apple chiclet keyboards, it is not meant for touch typing: the switches are mushy and lack the tactile feedback, the keycaps are flat and so is the keyboard profile (not DSA or DCS, just plain ... flat).
Con It's missing some useful keys
It doesn't have dedicated Insert, Home, End, Page Up or Page Down keys.
Con Tenkeyless
This keyboard doesn't have a numeric pad.
Con Works well only with Apple gear
It doesn't work properly with hardware that's not from Apple.
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