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The B7A is an excellent choice for sports fans because of its virtually non-existent motion blur, and it has the ability to reproduce realistic and good looking sports fields. It has near-perfect pixel response time of ~1.0ms, resulting in virtually no motion blur, so fast-moving objects like football don’t leave any trails on the screen. The panel is also uniform enough that it has no issues with displaying large, same-color objects on screen, like football fields. See More
The main drawback of OLED panels are image retention issues with static images - pixels on the panel gets burned in when the picture doesn't change for extended periods of time. This usually happens with content that has a static image anywhere on the screen, like the logo of TV channels. As the B7A has an OLED panel, it unfortunately suffers from this problem. There might be some retainment of artifacts for ~15 minutes when this happens, and it usually goes away after watching other content without static images. There are some cases where normal content won't cut it, which usually happens when the static image has been there for more than some hours. Fortunately, the B7A has a “Pixel Refresher” feature that can recalibrate the screen, which should get rid of any remaining artifacts. See More
The B7A's picture quality is top-of-the-line. It has an OLED panel that gives it infinite contrast ratio, excellent screen uniformity, high peak brightness, wide viewing angle, and great handling of reflections. Thanks to that, it can reproduce blacks perfectly and the uniformity is top-notch - they’re truly dark and even, because the OLED panel has the ability to manipulate pixels individually. Colors really shine and look true-to-life, thanks to the peak brightness levels peak of ~400 nits for SDR & ~700 nits for HDR. The picture quality also doesn't suffer from much deterioration when viewed from any angle because the panel has a really wide viewing angle. It’s also capable of maintaining the same picture quality in bright environments, thanks to its high peak brightness levels and great handling of reflections. See More
The B7A's interface includes ads that can’t be removed - there’s no option to disable it. Ads on this TV can be really annoying when compared to other smart TVs because they're almost everywhere. There are video ads in LG's Content Store, apps menu, and even voice search results. See More
The B7A is great for movies, gaming, and sports. Its top-notch picture quality, combined with the features it offers, makes it perform really well across different kinds of use cases. Movies look immersive thanks to the exceptional picture quality. It’s really responsive for gaming - players will have no issues keeping their actions in sync with what’s on the display, and fast-moving objects won’t leave any trails on the screen. That is thanks to the really low input lag of ~20ms and near-perfect pixel response time of ~1.0ms, resulting in virtually no motion blur. It’s also great for watching sports because of the non-existent motion blur, and the panel is really uniform - it has also has no issues with displaying large, same-color objects on screen, like football fields. See More
The B7A comes with LG's Magic Remote, touted for its easy-to-use design. It works similarly to a Nintendo Wii remote where the on-screen cursor follows the remote's movement, making it easy to navigate the UI and select menu items. The remote also has a built-in microphone for the voice command feature, which also supports content searching with voice input. See More
Out of the box, the B7A’s white balance might look slightly off to some viewer, so a brief calibration might be required if you notice it. Fortunately, all the optimal color settings are available on the internet and isn’t hard to find. See More
The B7A runs on the webOS smart platform, known for its intuitive and fully customizable UI. It’s built around a Launch Bar that provides quick and easy access to the TV's apps, settings, and inputs. This can be customized and re-organized to the user's liking. See More
The B7A runs on the webOS smart platform. It has a great ecosystem of apps, ranging from media streaming services (Netflix, Amazon, YouTube, etc.) to third-party apps. Support for these apps are also first-class with up-to-date features and good performance; for instance, the YouTube app supports 360-degree video playback. See More
The B7A looks good from almost any angle thanks to its OLED panel, making it a great choice if you usually watch the TV with large groups of people. Its viewing angle is wide enough for a group of audience to experience more or less similar picture quality when watching from multiple angles off the center of the screen. The black levels and brightness only starts degrading at ≥75°, which means the picture quality will stay roughly the same no matter which angle the screen is viewed from. See More
Because of its VA panel, the Samsung Q7C has relatively poor viewing angle. You see noticeable color degradation and brightness shift if the angle between you and the panel is greater than 25 degrees. However, it's worth noting that the majority of VA panels suffer from this issue. See More
The Samsung Q7F is an excellent option for sports fans because the TV can display fast and dynamic content very clearly. This is because of the TVs response time of 8.1 ms, which means its pixels can change their color in less than 1/100th of a second . As a result, even fast-moving objects don't leave overly long trails. Additionally, the Samsung Q7F is good for watching outdoor sports, like football, rugby or golf, because the TV has high color uniformity which allows the TV to reproduce realistic and good-looking sports fields. See More
The Samsung Q7F is a good gaming TV because of its relatively small input lag, and excellent motion blur handling. The TV’s input lag is only 24.2 ms, which allows you to experience smooth, immersive, and lag-free gameplay since, When set to a gaming mode, the Samsung Q7F needs only around 1/40th of a second to process an input and display the corresponding image change. A typical user won't notice the delay between pressing a controller's button and seeing the action on display. See More
The Samsung Q7F has an equally-priced curved version: Samsung Q7C which offers identical technical specifications as the Samsung Q7F while having a curved panel. A curved panel TV is a good option for those who want to have that extra-immersive experience of the TV surrounding you. See More
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