Sensoria fitness tracker gathers information on how a runner puts pressure on their foot and analyzes it in real-time. If the sock notices something that could potentially cause injuries, it warns the runner with a voice message and suggests a way to improve his technique.

A virtual coach can be set up to congratulate when personal records get beaten, cheer when doing well, and warn when not doing as well as hoped. The frequency of audio cues can be adjusted.

There are multiple valid ways of running. To accommodate runners of different styles, Sensoria fitness tracker allows setting up desired landing positions and cadence as well as turn on a metronome to help out with execution.

Sensoria provides companion apps for iOS, Android and Windows phones, as well as a web dashboard.

Though the fitness tracker is not fully waterproof, the pressure sensitive electronic textile used in the socks can safely be washed and machine dried.