Recs.
Updated
Construct 2 is a powerful ground breaking HTML5 game creator designed specifically for 2D games. It allows anyone to build games — no coding required! It exports to just about every platform.
SpecsUpdate
Pros
Pro Export control for all major platforms
All platform exporters are part of the subscription. There are no additional fees and new exporters are added quickly and maintained well. Currently, 15 platforms are supported, including HMTL 5, iOS, Android, Windows, Chrome Store, PhoneGap and Scirra.
Pro Designed for everybody
Construct 2 is a tool for not just programmers, but artists as well. You can create a game with only visual coding, which is easy to learn and doesn't require any prevoius programming knowledge. You can focus on making your game better instead of just coding. It has some limitations of course, but it's definetly worth it.
Pro Active plugin ecosystem
Construct 2 has an active plugin ecosystem providing behaviors and features that smooth the workflow for certain game types.
Pro In-depth event system
Construct 2's event system allows for deep, detailed control over all aspects of your game. You aren't limited to just a few options. Rather, Scirra has thought of nearly everything in advance with access to any desired parameter of any object all paired with simple and intuitive ways to interact with them. Your events can be organized with event sheets (that can be included in other sheets), event groups, sub-events, loops, and functions that make the coding portion of your game as efficient as possible. You don't need any programming knowledge, but if you do have some, you'll feel right at home with the freedom C2 offers.
Pro Allow server-less multiplayer game creation
Construct 2 uses WebRTC technology to support it's multiplayer functionality. The nature of the technology allows peer-to-peer connection which does not require game developer to create server side architecture to allow communication between games.
Pro Affordable
Construct 2 is available in 4 variants. There's a free version with limited functionality that prohibits from making money from C2 creations and a full version that requires either a personal, business or educational license. The personal license is aimed at indie developers that make less than $5000 from games made with Construct 2 and non-profit organisations and costs $129.99. The business license is required once $5000 or more is already made and costs $429.99. These licenses are one-time buys that include all future upgrades of the software. An educational license is also available for $29.99/month that allows having Construct 2 on all on-site computers.
Cons
Con HTML5 is very dependent on browser performance
Theoretically all browsers should run HTML5 pretty much the same way, but thats not always the case. Something that worked fine on Chrome, for instance, might malfunction on Firefox (or vice versa). And there's nothing the devs of Construct 2 can really do about it, but to hope next Firefox update might fix it. Internet Explorer is not even recommended.
Add to that the fact that exporting to mobile or desktops rely on these sort of stripped down versions of web browsers (Node webkit, Crosswalk, Ejecta) that you pack with your game, and you can have a real headache if you're trying to make your game work properly through multiple platforms.
Con Dependency on 3rd parties for all exports
Unless you are creating a game strictly for browser/HTML5 usage, exporting to desktop or mobile is risky, as Scirra have no control over your final export quality. Since desktop uses NodeWebkit and mobile is Crosswalk, Phonegap or CocoonJS there is no guarantee that your final export performance and quality will be up to scratch for pro level 2d games. These 3rd party "browser wrappers" are very prone to breaking and introducing lag and bugs that can't be controlled from Scirra's side.