Recs.
Updated
SpecsUpdate
Pros
Pro Weeks of battery life
Thanks to the Kindle E-reader's E-ink display, this Kindle can go weeks (or up to a month with just light use) before needing to charge it. The E-ink display can display a static image virtually endlessly without drawing any power (it only takes power when refreshing whatever is on the screen - flipping to the next page or bringing up a menu).
Pro Full Kindle experience, even at this low price range
Amazon still offers it's fully featured UI even on this budget Kindle E-Reader. You can make notes, look up the definition of words, change the font, size and spacing, and you have access to all the same books and content that the more expensive Kindles have.
It even includes Amazon's X-Ray feature, which gives you a reminder of important people, terms, and images (as well as how many times they're mentioned which gives you an indication of which ones are more important than others). This is really handy, especially if you put down a book for a while and need a quick refresher on who's who.
Pro Customizable text and fonts for your personal preference
The Kindle 2016 allows you to choose the settings that best suit your reading style. You can customize the text size (9 different sizes to choose from), font (6 to choose from, including a serif font), and there are 3 options for both line spacing as well as margins.
Cons
Con Advertisements included with this Kindle E-reader
To keep the price low, Amazon has included ads on the Kindle E-reader. You can remove ads for an additional $10. If you don't though, they will appear as a screensaver (whenever you aren't reading they will display on the screen - this doesn't take power as the Paperwhite uses an E-ink display). They will also appear as a small banner on the bottom of the screen when browsing in the store.