Here’s the Deal
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When comparing Google Content Experiments vs Monetate, the Slant community recommends Google Content Experiments for most people. In the question“What are the best A/B testing software tools?” Google Content Experiments is ranked 4th while Monetate is ranked 6th. The most important reason people chose Google Content Experiments is:
MAB is a lot more efficient than traditional split testing.
Ranked in these QuestionsQuestion Ranking
Common Questions
Pros
Pro Supports multi arm bandit
MAB is a lot more efficient than traditional split testing.
Pro Provides full control for developers
No pros yet!
Cons
Con Each experiment requires a separate url
GCE requires two different URLs for two different experiments. For example, in a case of multidomain multilanguage sites (such as en.site.com, de.site.com) n*2 experiments are required for split testing for n languages. Combining results requires scripting around google panel.
Con Not easy to use for non technical users
No cons yet!