When comparing Zoho CRM vs Base CRM, the Slant community recommends Zoho CRM for most people. In the question“What is the best CRM for small business?” Zoho CRM is ranked 2nd while Base CRM is ranked 8th. The most important reason people chose Zoho CRM is:
Zoho CRM [integrates](https://www.zoho.com/crm/integration/) with MailChimp, SimplyCast, Wufoo, their own suite of apps and many other services.
Specs
Ranked in these QuestionsQuestion Ranking
Pros
Pro Integrates with multiple services
Zoho CRM integrates with MailChimp, SimplyCast, Wufoo, their own suite of apps and many other services.
Pro Affordable
$20 per user a month.
Pro Sophisticated reporting capabilities
Pro Can be accessed on any device
Zoho CRM is a cloud-based service, meaning it can be accessed from any device that has a browser and an internet connection.
Pro Allows setting up automatization rules of a few business processes
Some business processes such as sending out emails can be automated based on set criteria.
Pro Ability to build forms that convert to leads
Zoho allows creating web forms that can automatically be turned into leads.
Pro Allows setting up workflow automatization rules
Actions such as emailing, assigning tasks and updating fields can be set to automatically execute when set conditions are met.
Pro The overall application flow and usability is amazing
Pro iPhone / iPad app is incredible
Pro Clean and modern UI
Cons
Con Some components can be buggy
Con Poor customer support when it comes to complex problems
It can be difficult to explain complex problems to the support staff because of lacking english skills. And the support staff can be condescending.
Con iPhone / iPad app lacks push notifications
Con No social integration
Ability to see someone’s twitter feed would be great.
Con When working in the Lead or Contact views, there is no way to quickly see or sort by last action date, or to quickly add a task
Con Lead view could be better laid out and offer other layout options
Can not change main display of lead view. Plenty of wasted space. Displaying data in table data would be much easier to read.