When comparing GoSquared vs Alexa, the Slant community recommends GoSquared for most people. In the question“What are the best analytics tools for a SaaS web applications?” GoSquared is ranked 11th while Alexa is ranked 24th. The most important reason people chose GoSquared is:
Allows being informed without having to spend too much time following analytics.
Ranked in these QuestionsQuestion Ranking
Pros
Pro Emails a summary of week's events
Allows being informed without having to spend too much time following analytics.
Pro Straightforward
GoSquared has 4 views - Now, Trends, E-commerce and People. "Now" is a dashboard that gives an overview of what's happening on the site in real time, "Trends" displays information like most visited content, referrals, engagement, etc over a period of time, "E-commerce" displays analytics about your online shop and "People" shows all site's users and tracks their behaviour in real time.
Pro Provides information about competitors
Alexa, in addition to on-site metrics, provides traffic, engagement and reputation data about other sites.
Cons
Con E-commerce analytics requires an expensive plan
To get e-commerce analytics, a subscription plan is required. The subscription starts at 18$/mo for 100,000 monthly datapoints.
Con Unknown ranking accuracy
Alexa's ranking is based on users that have installed one of their browser extensions and sites that have installed a tracking script. It's unknown what kind of users are installing the extensions and how big is the sample size (Alexa claims it to be millions).