When comparing Sether vs HootSuite, the Slant community recommends HootSuite for most people. In the question“What are the best social media dashboards?” HootSuite is ranked 1st while Sether is ranked 7th. The most important reason people chose HootSuite is:
HootSuite gathers activity from numerous social networks into a dashboard display. Activity can be filtered into separate streams, and those streams can be arranged across multiple tabs.
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Pros
Pro Easy charting
Pro Monitor everything in one place
Pro Create multiple projects
Pro Super nice UI
Pro Customizable feed aggregation
HootSuite gathers activity from numerous social networks into a dashboard display. Activity can be filtered into separate streams, and those streams can be arranged across multiple tabs.
Pro Large list of supported networks
In addition to Twitter, Facebook and LinkedIn, HootSuite supports many networks not covered by similar services; examples include YouTube, Tumblr, Foursquare and MySpace.
Pro Automated post scheduling recommendations
When scheduling a post, HootSuite recommends a time to post for maximum viewership. This can be overridden.
Cons
Con Some bugs from time to time
Con UI tips would be helpful
Con Steep learning curve
HootSuite is notoriously complex, and their HootSuite University learning resource is a paid premium feature.