When comparing HubSpot vs SEMRush, the Slant community recommends SEMRush for most people. In the question“What are the best SEO analytics tools?” SEMRush is ranked 1st while HubSpot is ranked 5th. The most important reason people chose SEMRush is:
With just a single seed keyword, the Keyword Magic Tool allows you to generate keywords within your niche, including long-tail keywords across specific subgroups.
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Pros
Pro Easy-to-use platform
Hubspot has a simple and straightforward platform. Hubspot's design is made to be intuitive for people with no coding ability.
Pro Demo version available
You can try its demo version to assess your needs and budget as well as the tools functionality.
Pro Keyword generation
With just a single seed keyword, the Keyword Magic Tool allows you to generate keywords within your niche, including long-tail keywords across specific subgroups.
Pro Lots of features
More features than any of the other products here with a lot of depth.
Pro Gives more accurate analytics than any other tool
It also gives more updated Analytics Results.
Pro Reasonable free featres
While the pro-features are horribly expensive, you get reasonable amount of features in the free version.
Cons
Con Annual lock-in contract
By default, the contracts are annual, but it would be preferable to have it monthly considering that they have pricey packages. We are talking about $200 per month (basic) that becomes a $2400 LOCK-IN annual contract. Having contracts by month allows you to terminate the contract earlier with lesser loss than having to pay an entire year's cost.
Con Paid technical support
It can be quite frustrating say you are already facing technical issues, and still, you need to pay their technical support to have this addressed.