When comparing Localytics vs Kumulos, the Slant community recommends Localytics for most people. In the question“What are the best mobile analytics tools?” Localytics is ranked 7th while Kumulos is ranked 10th.
Ranked in these QuestionsQuestion Ranking
Pro Each funnel step can have several conditions applied to it
Pro Push notifications to segments and individual users
You can send one time or recurring push notifications using segmentation and demographic data for personalization.
Pro Good for mobile app development companies
Scales very well and useful console to view all their apps and its fully rebrandable which works great if you want to give the clients you are building apps for access to their own view of how it is performing. The fact that it comes with integrated push notifications and their automated monthly report is also great.
Pro Granular permissions
For companies or large teams of developers, where there are multiple projects being worked on at once, you can choose permissions for any developer and decide who gains access to each app on the backend.
Lets you rebrand the system, which works well if you want to give the clients you are building the app for access to their own view of how their app is performing.
Also like the fact it comes with the option of integrated push notifications and an automated executive summary report.
Pro Awesome support - a rarity these days. A support team that answers your questions and you can actually talk to them.
Have found response times to be pretty amazing, usually same day, often within an hour of logging a ticket.
Pro Multiple Services in one place
Having Crash, Analytics, Push, Content Management, ASO, Data Storage all in one place, from a single SDK
Con Lacks an external API
No API for sending information from a mobile application / web backend to analytics.
Con Built-in installation tracking is limited
Localytics can track installation from some ad networks, but requires a third-party service integration to track from other sources.
Con No change graph for funnels
Con Data is not provided in real time
Unlike many competing products, updating data for Localytics requires waiting multiple days.
Con Weak documentation
In the last year they launched a dedicated Docs site that has made this a lot better. https://docs.kumulos.com/
Prior to that Kumulos was lacking in the documentation department. A lot of things are explained in just a few sentences.