When comparing Briefs vs HotGloo, the Slant community recommends HotGloo for most people. In the question“What are the best tools for prototyping mobile interactions/animations?” HotGloo is ranked 15th while Briefs is ranked 21st. The most important reason people chose HotGloo is:
HotGloo's interface is designed to be intuitive. You won't have to invest a lot of time in trying to figure out how it works. You can jump straight into work and rely on the abundance of tutorials, webinars, and documentation in case you get stuck.
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Pros
Pro Easy to share with clients
Briefs makes it easy to share prototypes with clients through the use of their iOS app, BriefsCase.
Pro Seamless
HotGloo's interface is designed to be intuitive. You won't have to invest a lot of time in trying to figure out how it works. You can jump straight into work and rely on the abundance of tutorials, webinars, and documentation in case you get stuck.
Pro Interactive
HotGloo makes collaboration and interaction easy. You can add others to your account and send projects for review and feedback rounds.
Cons
Con Steep learning curve
There is very little learning material available online for Briefs. The community of active user is small, making it difficult to get any questions you may have answered.
Con Only supported on Mac/iOS
Con Expensive subscription model
$27 a month soon racks up to a lot of money, a standalone product will be much cheaper in the long run.