When comparing Balsamiq vs Invision, the Slant community recommends Balsamiq for most people. In the question“What are the best mockup and wireframing tools for websites?” Balsamiq is ranked 2nd while Invision is ranked 19th. The most important reason people chose Balsamiq is:
All the Balsamiq UI elements are drawn by hand and have a really nice low-fidelity design.
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Pros
Pro Low-fidelity UI elements
All the Balsamiq UI elements are drawn by hand and have a really nice low-fidelity design.
Pro Clean and easy to use interface
Balsamiq has a very easy to use drag and drop interface that lets you quickly build and adjust your mockups. The UI is centered around low-fidelity wireframes that help focus the reviews on the core layout and functionality instead of getting hung-up on visual design.
Pro Large & extensible UI element library
Balsamiq has a built in library of over 75 built-in user interface components and 187 icons, as well as community generated plug-ins.
Pro Awesome team collaboration features
myBalsamiq has been built with teams in mind and has a variety of featured to support collaborating on the mockups:
Notifications - Real-time notifications to enable you to keep track of team member actions
Revision Control - All mockups have a revision history to enable reverting to previous versions and keeping track of design decisions.
Skype Integration - Easy to use Skype integration to host design reviews.
Access Control - Access controls allow sharing projects with team members as well as allowing external reviewers to leave comments on the designs.
Pro Usability testing features
You can link together pages to create shareable user demos
Pro 30-day trial available
Pro Keyboard shortcuts
You can use common keyboard shortcuts like Shift to select multiple elements or to resize while maintaing proportions, F2 for renaming labels etc.
Pro Free plan
Invision offers a free plan to anyone that is limited to one project. While the free plan is a bit limited it does allow the user to trial the software for as long as they like to decide on its merits and whether it is worth paying for the more robust options.
Pro Presents designs in a way that mimics an actual web browsing experience
Once uploaded on Invision, the screen will be presented in a way that will behave as an actual web page. This is especially easy for showing the work to clients, more so if compared to just showing them a .PDF, which may make it look like the page is "too crowded".
Pro Supports gestures, transitions & animations for web, iOS & Android
Hotspot links can be created for every page, and once it's done, for each one of them gestures and transitions can be registered.
Invision supports various gesture types: swiping, double tapping, sliding, etc...
Pro Real-time collaboration and VOIP chat
Live Share allows you to collaborate in real-time using an in-browser screen share. Each collaborator gets their own mouse, so you can easily point and see what someone is talking about. You can also sketch, and chat right inside the Live Share interface.
Invision's Live Share gives team members the ability to collaborate in real-time through a screen share inside their browser. Each collaborator has their cursor which they can use and edit or add notes in real-time. On top of that, Invision also has a VOIP chat which works inside the browser.
Pro Design files are automatically synced and their version history tracked
Invision uses Invision Sync or Dropbox to automatically save design files on the cloud. Furthermore, it has version control built in. This is especially helpful if a team is going through different versions for a specific design and they want to return again and again to previous designs.
Pro Great built-in feedback features
Invision allows clients, stakeholders or any team members to leave comments and feedback inside the design which will be displayed as a point on the page itself. These paints can be discussed or even be turned into tasks. This makes it easy for designers to go through what they need to work on, and once it's done, the task can be checked off.
Cons
Con Stifling innovation
Doing anything that is not directly supported by Balsamiq's conservative component library is next to impossible. User is forced to think within the corset of yesterday's standards.
Con No easy way to quickly play with the product
Con While Invision acts as an all-in-one environment for design, it may become a nuisance
These times, teams are not using just a single app or tool for everything. It's not unheard of for teams to be using up to a dozen different tools for their work. Invision works as an all-in-one environment for product design and unfortunately it does not integrate with other tools. This may be a nuisance for teams that want to integrate different tools in their workflow.
Con Expensive for just a hosting platform
Invision is a tool for building click through prototypes and getting feedback on them, you need to design everything in another app and upload them, it isn't a design tool.