When comparing Ghost vs Nanoc, the Slant community recommends Nanoc for most people. In the question“What are the best static site generators?” Nanoc is ranked 8th while Ghost is ranked 19th. The most important reason people chose Nanoc is:
Nanoc is a good choice if you need to support a site with a more complex structure than a simple blog. Nanoc is more agnostic to the types of pages you have, and allows you to do finer tuned refinements like customizing the URL structure.
Specs
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Pros
Pro Open source
Anyone can view code of Ghost since it's under a libre/open source license.
Pro Extremely simple
It only does a few things and it does them well. Unlike WordPress, with which you can build a universe, a blog or anything in between, Ghost is simple.
Pro Markdown support
Markdown is a plain text formatting syntax designed so that it can be human-readable and easily converted to HTML. Markdown allows HTML code for complete flexibility.
Pro Custom domain support
Setting up a custom domain is effortless - fill the in the form and change DNS entries. Done.
Pro Self-host & paid Ghost(Pro)-host options
You can download the source code and set it up yourself (just make sure your hosting provider supports node.js). Alternatively, you can use their Ghost(Pro) service to let them host it for you. Paid plans start at $10/mo.
Pro Official Docker image
Very easy setup with an official image from Docker. Just needs a custom config.json and you are pretty much good to go.
Pro Theme marketplace
A built-in way to get and set up themes.
Pro Real-time preview
You can see markdown on one side of the pane and the result on the other, while writing.
Pro Customizable
Themes may be uploaded, as can logos and covers.
Pro Free hosting on Github Pages via Buster
You can host your Ghost blog for free on Github Pages if you are OK with it being turned into a static site. You can use Buster to generate a static site from Ghost that can then be hosted on Github Pages.
Pro Affordable hosting available
There are lots of affordable hosting plans available for Ghost blogs.
Pro Flexibly built
Nanoc is a good choice if you need to support a site with a more complex structure than a simple blog. Nanoc is more agnostic to the types of pages you have, and allows you to do finer tuned refinements like customizing the URL structure.
Pro Extensibile
Nanoc has a modular architecture which makes it easier to incorporate plugins and functionality from other projects as well as extend functionality.
Pro Helps you create multilingual sites
Nanoc takes multilingual sites into consideration and has features to make translations easier to implement.
Pro Unit testing integration
Nanoc has a check command to run tests against your site and make sure it meets requirements you define.
There are built in checks to validate HTML and CSS, as well as validating internal and external links.
Pro Works well with compile to languages
Nanoc is friendly with different CSS and HTML preprocessors, so you can easily use SASS, LESS, HAML, Markdown and more.
Cons
Con Commenting must be added
One needs to edit their post.hbs file and add some code from Disqus in order for commenting to be available.
Con Expensive
Too expensive for what you actually get. There are other solutions that have more or less the same features at a lower cost.
Con Poor multilingual support
Its editor does not properly support Asian characters such as Chinese, Japanese and Korean due to a bug in IME. It is difficult to write properly in Asian letters.
Con Finding Ghost host sites can be difficult
If wanting to host elsewhere, some of the other ghost hosting sites are hard to find, and once found they vary in features and functions. There isn't a single standard of service across the board.
Con Self-hosted might be hard to setup
Requires NodeJS and NPM which both come with a lot of dependencies. Also requires editting configuration files manually.
Con Inappropriate terminology in the UI
Despite some community support of having it removed, Ghost still prominently uses the following phrase in the UI: "Display a sexy logo for your publication." This terminology can be considered exclusionary and even inappropriate in a professional environment.