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Pros
Pro Custom URLs
TinyURL allows users to create more descriptive short URLs rather than a randomly generated mix of letters and numbers.
Pro No sign-up required
You don't have to create an account or sign-up to use the service, just paste your long URL in the form and click a button.
Pro Doesn't expire
Shortened URLs are kept and do not expire after some time.
Pro Preview feature
On TinyURL's website you can enable URL previews if you want to see where the link goes before clicking on it.
Pro Free without ads
TinyURL is completely free to use. The developer only asks for donations.
Pro Button for the toolbar/bookmarks bar
TinyURL provides a bookmarklet that you can add to your browser's toolbar or bookmarks bar as a button, and shorten the URL of any website you're on just by clicking this button. It works with most browsers and platforms, as long as your browser allows javascript in bookmarks.
Pro Uses base36
Cons
Con No password protected URLs
TinyURL doesn't offer password protection for your links.
Con Awful Design
An impressive ugly UI design.
Con No Statistics
Tinyurl doesn't provide link-click statistics.