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Pro Promo code tracking and assignment
Promotional codes for e.g. Steam can be loaded into Promoter, and then assigned to press contacts either directly or through a request form (with approval). Assigned codes will be associated with later coverage.
Pro Press contact management and analytics
In addition to providing a curated list of press contacts, Promoter tracks who you've actually contacted, and which of those contacts result in coverage.
Pro Automated aggregation for press and YouTube exposure
Promoter's core feature is a self-updating timeline view of press mentions from an enormous list of sources, including YouTube. Awards and review scores are also tracked.