2
User
Recs.
Recs.
12
Updates
Last
Updated
Updated
Activity
11 Options
Mixpanel is a very popular, event-driven analytics tool. It supports all the features a SaaS web-app would expect as well as some killer additions such as "engage" that lets you use your analytics to send highly targeted emails to your users and the ability to see completely live data.
Specs
Specs are quantitative aspects of the option such as the price
Pros
Pro Behavioural messaging
Mixpanel allows you to send notifications based on users actions. For example, you can use it to improve customer retention by analyzing the conditions where your users decide to leave your product and then send targeted messages designed to bring them back. This is an amazingly powerful feature that really bridges the gap between analyzing the data and acting on it.
Know any positive aspects of this option?
Cons
Know any negative aspects of this option?
Recommendations
Mixpanel
5 years ago
Con
Expensive Con
Charts are not very configurableCon
Only allows one filter per funnel step Con
Steep learning curveCon
Revenue tracking metrics won't work for advertising businessesCon
Limited public visitor and authenticated user mergingCon
No built-in solution for installation tracking Mixpanel
Recommended 6 years ago
Pro
Updates in real timePro
Behavioural messagingPro
Funnel analysis