JIRA is the tracker for teams planning and building great products. Thousands of teams choose JIRA to capture and organize issues, assign work, and follow team activity.
Pro Backed by a trustable company
Jira is developed and maintained by Atlassian, which is not an unknown venture, especially for developers. Atlassian has a great number of other products used by million of users worldwide, including BitBucket, HipChat, Confluence and Stash.
Each of these products have hundreds of thousands of users who use them daily and this has allowed Atlassian to garner a lot of goodwill from the dev community.