The I-1 is a camera for serious photographers who want full control over their settings, as it allows for full manual control of the camera’s parameters via a smartphone app. However, it uses a film format that makes each shot cost considerably more than competitor films.
Pro Smart companion app
One of the camera's most interesting features is the app that connects your smartphone to the camera, allowing you to take full manual control of the camera's parameters. You can also use the app to trigger the camera remotely, set a timer or set up a noise trigger to release the shutter.
Pro Weird, but functional design
The appearance of the camera is neither conventional nor compact, but it serves a purpose. The pyramid-like camera has a ring flash around its lens which produces a more pleasing lighting for portrait shots. The LEDs in the ring are also the only way for the camera to indicate its status (through a sequence of lights), since there is no LCD display.