Here’s the Deal
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When comparing AppMetrica vs Localytics, the Slant community recommends Localytics for most people. In the question“What are the best cross-platform mobile analytics tools?” Localytics is ranked 11th while AppMetrica is ranked 14th.
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Pros
Pro All logs API
Pro Deeplinking
Pro Custom postbacks
Pro Cohort analysis
Pro Each funnel step can have several conditions applied to it
Pro Push notifications to segments and individual users
You can send one time or recurring push notifications using segmentation and demographic data for personalization.
Cons
No cons yet!
Con Lacks an external API
No API for sending information from a mobile application / web backend to analytics.
Con Built-in installation tracking is limited
Localytics can track installation from some ad networks, but requires a third-party service integration to track from other sources.
Con No change graph for funnels
Con Data is not provided in real time
Unlike many competing products, updating data for Localytics requires waiting multiple days.