When comparing MailChimp vs MailerLite, the Slant community recommends MailChimp for most people. In the question“What are the best email marketing software (SaaS)?” MailChimp is ranked 1st while MailerLite is ranked 2nd. The most important reason people chose MailChimp is:
With up to 2,000 subscribers and 12,000 emails per month, MailChimp can be used for free.
Specs
Ranked in these QuestionsQuestion Ranking
Pros
Pro Free plan
With up to 2,000 subscribers and 12,000 emails per month, MailChimp can be used for free.
Pro Clean, easy to use UI
MailChimp packs a lot of functionality in a clean, usability-focused user interface.
Pro Detailed tracking
MailChimp offers detailed tracking reports so you know how well your newsletter fared.
Pro Easily integrates with other services
MailChimp offers an easy way to integrate with an impressive number of services.
Pro Multi-user accounts
MailChimp can be used by multiple people and offers control over who can edit and view what.
Pro Segmentation
You can split your contacts into groups to send focused newsletters.
Pro Knowledgebase
MailChimp provides videos and step by step instructions supplemented by images for common tasks, offers guidelines and insight into security and spam lawsuits, shares marketing reports, offers live chat support, etc.
Pro RSS-to-email
MailChimp can automate sending out a newsletter that's populated by content from your RSS feed. Create a template and control how much of that content and how often is sent out.
Pro Good form customization options
Easy to use, detailed form customization options.
Pro Free image hosting
You can upload an unlimited amount of images each up to 10MB in size.
Pro Geolocation
MailChimp allows delivering mail based on where the recipient resides.
Pro A/B testing
Decide whether you want to test for best subject lines, from names, delivery dates and times, then choose the size of your test group and MailChimp will perform the test and send the winning result to the rest of your readers.
Pro Delivery by time zone
You can set up a campaign to send out e-mails based on time zones.
Pro Mobile apps
iOS and Android mobile applications are available.
Pro Multi-factor authentication available for all accounts
Mailing lists are sensitive pieces of information, especially as they contain contact information that is subject to high levels of abuse, and this enhanced protection against unauthorized access greatly aids in keeping that data secure.
Pro Freemium pricing model creates access to professional tools for startups at no cost
Since all features are available on a free plan, those looking to get a newsletter off the ground have access to the same toolkit as entities with tens of thousands of subscribers. Free tier caps out at 1000 subscribers.
Pro E-mails generated by the system are authenticated using DomainKeys, DKIM, SenderID and SPF
To reliably traverse the Byzantine system that e-mail has become, it's necessary to adhere to many protocols simultaneously. By attending to these most critical structures, you can be confident that your messages are not subject to various spam filters and blacklists. They also remove any impediments to DMARC compliance for your domain.
Cons
Con Expensive when scaling
When having few 10k users, the plan becomes insanely expensive.
Con Awful sign up/log in process
Con No customer support via phone
