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Add to SafariWhen comparing MailChimp vs Sendy, the Slant community recommends MailChimp for most people. In the question“What are the best services for sending newsletter/marketing emails?” MailChimp is ranked 1st while Sendy is ranked 2nd. The most important reason people chose MailChimp is:
With up to 2,000 subscribers and 12,000 emails per month, MailChimp can be used for free.
Specs
Question Ranking
Pros
Pro Free plan
With up to 2,000 subscribers and 12,000 emails per month, MailChimp can be used for free.
Pro Clean, easy to use UI
MailChimp packs a lot of functionality in a clean, usability-focused user interface.
Pro Detailed tracking
MailChimp offers detailed tracking reports so you know how well your newsletter fared.
Pro Easily integrates with other services
MailChimp offers an easy way to integrate with an impressive number of services.
Pro Multi-user accounts
MailChimp can be used by multiple people and offers control over who can edit and view what.
Pro Segmentation
You can split your contacts into groups to send focused newsletters.
Pro Knowledgebase
MailChimp provides videos and step by step instructions supplemented by images for common tasks, offers guidelines and insight into security and spam lawsuits, shares marketing reports, offers live chat support, etc.
Pro RSS-to-email
MailChimp can automate sending out a newsletter that's populated by content from your RSS feed. Create a template and control how much of that content and how often is sent out.
Pro Good form customization options
Easy to use, detailed form customization options.
Pro Free image hosting
You can upload an unlimited amount of images each up to 10MB in size.
Pro Geolocation
MailChimp allows delivering mail based on where the recipient resides.
Pro A/B testing
Decide whether you want to test for best subject lines, from names, delivery dates and times, then choose the size of your test group and MailChimp will perform the test and send the winning result to the rest of your readers.
Pro Delivery by time zone
You can set up a campaign to send out e-mails based on time zones.
Pro Mobile apps
iOS and Android mobile applications are available.
Pro Cost effective
Sendy costs a one-time fee of $59 and uses Amazon SES that charges 0.0001$ per e-mail.
Pro Huge email marketing campaign can be easily done
You can use Sendy with Amazon SES to send huge email marketing campaigns. Configure Sendy on DigitalOcean server and start sending mass email marketing campaigns.
Pro Multiple brands
Brands are your accounts you send e-mails from complete with individual settings, templates, subscriber lists, etc.
Pro Custom fields
Pro Automatic bounce, complaint & unsubscribe handling
'Bounces', 'complaints' and 'unsubscribes' are registered in the respective lists in real time the moment your newsletter is sent to your lists. No action needed on your part. No post campaign processing either.
Pro Detailed report
See how many people opened your campaign, clicked the links, unsubscribed, bounced, etc.
Pro Autoresponders
Send automatic 'drip campaigns', automatic annual emails or automatically send an email based on a 'date based' custom field.
Pro Client access
If you use Sendy as a marketing platform, you can give your clients access allowing them to send e-mails on their own. You can provide delivery fees and costs per recipient.
Pro RSS-to-email
Sendy can automate sending out a newsletter that's populated by content from your RSS feed.
Cons
Con Expensive when scaling
When having few 10k users, the plan becomes insanely expensive.
Con Awful sign up/log in process
Con No customer support via phone
Con Have to setup Amazon SES account separately
Not an all-in-one solution as Sendy is just a front-end for the actual mail server on SES. (This is entirely understandable as you probably wouldn't want to self-host the actual mail server, but it's extra work to be aware of.)
Con No phone support
Sendy provides support via email and the support forums, but there's no phone support option.
Con No templates
Con No on-the-fly segmentation
Con Self-hosted
You require access to an Apache server running on Unix with PHP and MySQL to set it up. But if you've setup a self hosted Wordpress site before, you should have no issues.
