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Add to SafariWhen comparing SendGrid vs Sendy, the Slant community recommends Sendy for most people. In the question“What are the best services for sending newsletter/marketing emails?” Sendy is ranked 2nd while SendGrid is ranked 10th. The most important reason people chose Sendy is:
Sendy costs a one-time fee of $59 and uses Amazon SES that charges 0.0001$ per e-mail.
Specs
Question Ranking
Pros
Pro Excellent analytics
SendGrid offers amazing analytics and reports. You can check which messages are delivered, which are marked as spam and much more. SendGrid also lets you download the data in order to look through it locally.
Pro Great support for beginners and experienced users
If you are just getting started with email marketing and transactional emails or if you get stuck somewhere, SendGrid includes amazing videos and guides to help you work out any problem you may have. What's more, it also has phone, chat and email support available 24/7.
Pro Both newsletter and transactional emails
Usually when choosing a service to send your application's emails you need two. One to send the newsletter or news and promotions from the marketing team and the other to send you application's automatic emails and messages.
With SendGrid you don't have to choose two because it doubles both as a transactional and marketing platform at once.
Pro Has a free tier
12,000 free e-mails per month.
Pro Easy to use API
The API is very easy to use and very intuitive. On top of that, the documentation for the API is complete and very useful, covering everything you need to know.
Pro Cost effective
Sendy costs a one-time fee of $59 and uses Amazon SES that charges 0.0001$ per e-mail.
Pro Huge email marketing campaign can be easily done
You can use Sendy with Amazon SES to send huge email marketing campaigns. Configure Sendy on DigitalOcean server and start sending mass email marketing campaigns.
Pro Multiple brands
Brands are your accounts you send e-mails from complete with individual settings, templates, subscriber lists, etc.
Pro Custom fields
Pro Automatic bounce, complaint & unsubscribe handling
'Bounces', 'complaints' and 'unsubscribes' are registered in the respective lists in real time the moment your newsletter is sent to your lists. No action needed on your part. No post campaign processing either.
Pro Detailed report
See how many people opened your campaign, clicked the links, unsubscribed, bounced, etc.
Pro Autoresponders
Send automatic 'drip campaigns', automatic annual emails or automatically send an email based on a 'date based' custom field.
Pro Client access
If you use Sendy as a marketing platform, you can give your clients access allowing them to send e-mails on their own. You can provide delivery fees and costs per recipient.
Pro RSS-to-email
Sendy can automate sending out a newsletter that's populated by content from your RSS feed.
Cons
Con Port 2525 is not encrypted
Most cloud providers block ports 25, 465, and 587. Port 2525 is commonly open but SendGrid only allows unencrypted messages via that port.
Note: There are also so some certificate issues (see https://support.sendgrid.com/hc/en-us/articles/200182008-Certificate-verification-failed-for-smtp-sendgrid-net)
Con Poor deliverability of emails
Con Not suitable for people without a technical background
There are some features which are missing by default from SendGrid (sign-up forms or follow-up messages just to name a few). In order to implement those in your emails, you need to know how to program because you have to code them yourself through SendGrid's API.
Con No sandbox/test mode
Does not support test keys that can be used to check integration with SendGrid and that cannot be used to send real e-mail out. It means that either you don't cannot verify that your integration with SendGrid works during development, or you have to use real credentials which should not be shared widely across your team.
Con Can't view contents of sent emails
They do not capture the sent emails. This means you cannot check that the email was sent correctly, and it makes it harder to debug issues that arise.
Con Have to setup Amazon SES account separately
Not an all-in-one solution as Sendy is just a front-end for the actual mail server on SES. (This is entirely understandable as you probably wouldn't want to self-host the actual mail server, but it's extra work to be aware of.)
Con No phone support
Sendy provides support via email and the support forums, but there's no phone support option.
Con No templates
Con No on-the-fly segmentation
Con Self-hosted
You require access to an Apache server running on Unix with PHP and MySQL to set it up. But if you've setup a self hosted Wordpress site before, you should have no issues.
