When comparing ActiveCampaign vs Customer.io, the Slant community recommends Customer.io for most people. In the question“What are the best tools for automated marketing/behavioural emails?” Customer.io is ranked 1st while ActiveCampaign is ranked 3rd. The most important reason people chose Customer.io is:
While you're learning how it all works and what emails are effective, you can require emails to be manually approved before they are sent. Very useful for being sure you're not accidently spamming your users.
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Pros
Pro Great templates
This service comes with tons of beautiful email templates that are easy to work with and automatically tracked.
Pro Drag and drop interface
All triggers, conditions, and actions are handled by a simple drag and drop interface.
Pro Lets you initially manually approve all emails
While you're learning how it all works and what emails are effective, you can require emails to be manually approved before they are sent. Very useful for being sure you're not accidently spamming your users.
Pro Helpful and responsive support
Pro Highly customisable conditionals
Cons
Con Huge learning curve
While many of the automations are easy to implement, the initial setup is a pretty big undertaking.