When comparing FirstOfficer vs GoSquared, the Slant community recommends GoSquared for most people. In the question“What are the best analytics tools for a SaaS web applications?” GoSquared is ranked 11th while FirstOfficer is ranked 20th. The most important reason people chose GoSquared is:
Allows being informed without having to spend too much time following analytics.
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Pros
Pro One-click integration with Stripe
No coding necessary, fetches all the data from the charging gateway.
Pro More accurate than event-based analytics
Events sometimes go missing. FirstOfficer checks data consistency against Stripe API and uses similar double-entry system than your bookkeeping to make sure that all the payments are processed.
Pro Created by a finances professional
The founder has a BBA in accounting and practical experience from accounting, ensuring that the metrics are calculated right and that they are compatible to use with the numbers from bookkeeping.
Pro Emails a summary of week's events
Allows being informed without having to spend too much time following analytics.
Pro Straightforward
GoSquared has 4 views - Now, Trends, E-commerce and People. "Now" is a dashboard that gives an overview of what's happening on the site in real time, "Trends" displays information like most visited content, referrals, engagement, etc over a period of time, "E-commerce" displays analytics about your online shop and "People" shows all site's users and tracks their behaviour in real time.
Cons
Con Tracks only sales-related information
The analytics tool won't track what users do on your site.
Con E-commerce analytics requires an expensive plan
To get e-commerce analytics, a subscription plan is required. The subscription starts at 18$/mo for 100,000 monthly datapoints.