When comparing Schwarzkopf LIVE Colour Ultra Brights vs Ion Color Brilliance, the Slant community recommends Ion Color Brilliance for most people. In the question“What are the best semi-permanent hair dyes for unnatural colors?” Ion Color Brilliance is ranked 11th while Schwarzkopf LIVE Colour Ultra Brights is ranked 15th.
Ranked in these QuestionsQuestion Ranking
Pros
Pro Very pigmented
While it has some downsides (some of the colors wash out fast, ingredients are harsh on hair, etc) the color does come out looking amazing. In the beginning, it's a very thick, very pigmented product that coats the hair far better than thin watery dyes. For example, you are able to put on a bright yellow without having fully, evenly bleached hair. And the color came out uniformly.
Pro Ultra Bright and Pastel variations available
Pro Affordable, supermarket / pharmacy brand
Pro The colors stick
Pro Vibrant colors that lasts a while, even when washed three times a week
Cons
Con Pastel variations may not latch well
Con Harsh on hair
Con Small packet size
May need to purchase multiple packets for long hair.
Con Color didn't take
The color washes out with the dye, leaving a splotchy discolored look. Works best with lighter colored hair.
Con Only lasted two washes
Con Takes a lot of dye for anyone with thick hair
For just below shoulder length you’re looking at at least three boxes to cover all your hair if you have thick hair
Con Hard to get out of hair
It takes a few color removers to get the color out to a bleachable level.